It is well known that Tata’s and Mahindra’s are the front runners in the bid for Ford’s famous Jaguar & Land Rover premium brands. Tata has the backing from Ford’s Union. According to the union, if the British based units are sold it should to be to a company “with an established presence and background in manufacturing,”. Tata has a solid presence from manufacturing steel, to automobile, to software and so goes down well with the union.This is just one side of the coin though the other side is not as pretty for Tata’s. The dealers’ does not want these brands to be sold to Tata or for that matter any other Indian company. According to them, the brand image shall be seriously dented if sold to any company in India, as a developing country. This will impact sales and high end users will not prefer to buy these cars anymore.India is one of the fastest growing economies in the world. Anyone making such a comment is surely very insecure and is unable to digest the fact that India, which was once a golden bird, is once again ready to spread its wing around the world. I can understand the fact that till now USA & UK companies were buying companies around the world, and then suddenly companies from a developing country start buying out companies & stocks around the world may hurt many egos and pride.What happens to companies who set up their manufacturing units in India? Volkswagen, Mercedes have setup their plants and others are following. They have plans to export the units (cars) from India. You can buy your cloths (Banana Republic, GUCCI, POLO, etc.) all ‘Made in India’, you can buy a Mercedes ‘Made in India’ but you cannot buy a Jaguar ‘Made in UK’ just because it is owned by an Indian company. This is just double standard… I cannot understand this logic! For long people across the world have wear premium brands made in India. I think it’s time now for them to understand soon they will be travelling in made in India or Indian branded cars.